The projects and pieces below are not only my favorites but show brand elements in a compelling, native, and strategic way. Each highlights the value of the Quack brand, my design direction, campaign experience, freelance work, and writing style.
What: We wanted to introduce our users to the newest feature - BFF Finder in a casual but informational way.
Results: We chose TikTok and two high engagement influencers resulting in a CPV of under $0.01
Quack’s UGC is scripted by me and has an average CPI of $1.68 (across Google, Facebook, and Snapchat).
What: We wanted to introduce our users to the newest feature - BFF Finder in a casual but informational way.
Results: We chose TikTok and two high engagement influencers resulting in a CPV of under $0.01
The Quack Pride 2020 campaign was one of the most successful campaigns for the brand. The idea was developed and executed by me, and produced by our in-house creative team.